Procter & Gamble Is Doing The Unified ID 2.0 Thing

Procter & Gamble Is Doing The Unified ID 2.0 Thing

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P&G publicly signaled its support for Unified ID 2.0 on Thursday, although it had already been using UID 2.0 since last year to create anonymized IDs.

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P&G joins others in supporting Unified ID 2.0 to help improve the consumer ad experience

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Procter & Gamble Is Doing The Unified ID 2.0 Thing

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